Profound vs Otterly.ai: which should you pick for tracking brand mentions in AI search?
By Get AI Vizible · Updated
Short answer
Pick Profound if you are an enterprise that needs SSO, SOC 2, daily data on up to nine AI engines and prompt-volume estimates, and can pay a custom enterprise price. Pick Otterly.ai if you want a low, published price: $29, $189 or $489 a month for 15, 100 or 400 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Copilot, with Gemini, AI Mode and Claude as paid add-ons. If you want Claude, Gemini, Grok and DeepSeek included and Google SEO data in the same tool, Get AI Vizible is a third option from $99 a month.
Profound vs Otterly.ai at a glance
| Profound | Otterly.ai | Get AI Vizible | |
|---|---|---|---|
| Price | Enterprise, custom; 7-day trial | $29, $189, $489 | $99, $299, $699 |
| Prompts | 50 on trial; custom | 15, 100, 400 | 50 to 75 per brand |
| Engines | Up to 9 on Enterprise | ChatGPT, AI Overviews, Perplexity, Copilot; add-ons for Gemini, AI Mode, Claude | ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, Google AI Mode |
| Frequency | Daily | Daily | Weekly to every few days |
| Seats | Unlimited | Unlimited | 3 / 10 / 25 |
| Enterprise | SSO/SAML, SOC 2, API | No | Roles |
| Extras | Prompt volumes, agent analytics, ChatGPT Shopping | GEO URL audits | Google SEO suite, GA4 and Search Console, AI writer, FactCheck |
Prices as listed on the vendors' pricing pages between 24 October and 2 November 2026 (Semrush from third-party listings). Vendors change plans often; check their pricing pages before buying. Otterly.ai's pricing page also showed lower prices of $25, $160 and $422 on 2 November 2026 without saying which billing period they apply to.
Choose Profound if
- security reviews require SSO and SOC 2
- you need daily data across many engines and prompt-volume estimates
Choose Otterly.ai if
- you want to start cheaply with a handful of prompts
- Copilot and Google AI Overviews are your priority engines
Frequently asked questions
- Is Otterly.ai cheaper than Profound?
- Yes. Otterly.ai publishes plans from $29 a month; Profound lists custom Enterprise pricing after a 7-day trial.
- Do Profound and Otterly.ai track Claude?
- Otterly.ai sells Claude as an add-on ($29 to $439 a month by plan). Profound lists up to nine engines on Enterprise. Get AI Vizible includes Claude on every plan.
Related
- Get AI Vizible vs Profound: AI visibility tracking comparedGet AI Vizible and Profound compared on engines, pricing, seats, enterprise features and SEO data, to help you pick the right AI visibility platform.
- Get AI Vizible vs Otterly.ai: AI visibility tools comparedGet AI Vizible and Otterly.ai compared on price, prompts, included engines, add-ons, audits and SEO data.
- Otterly.ai pricing: how much it costs per month and what each plan includesOtterly.ai's plans, prompts, included engines and add-on prices, and what similar tools cost.
- Alternatives to Profound for AI search analytics under $500 a monthCheaper Profound alternatives for tracking brands in ChatGPT, Gemini and Perplexity: published prices, engines and prompts compared.